Clif Bar Nutritional Products

Clif Bar and Company started on a bike ride in 1990. Founder Gary took a bite of another energy bar and thought to himself: "I could make a better bar than this." Two years later, after countless hours in mom's kitchen, the Clif Bar became a reality and the mission to create a better-tasting energy bar was accomplished. Today Clif Bar continues to strive to make better things. Their food. Their company. They say they're still working on it but with their current line of Energy Bars, Energy Gel and Sports Drinks it's safe to say they're doing pretty good.